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Business Strategy and Innovation

The foundations of the automotive industry are being shaken as traditional ideas are being re-evaluated. Mainstream automotive companies are being forced to innovate in order to stay relevant through out-of-the-box thinking and thorough market analysis. New companies and solutions are being born, smaller markets are growing and established markets are restructuring to adapt to new strategies.

Frost & Sullivan's Business Strategy and Innovation Program applies expert and critical intelligence to the following four main areas:

  • Innovative and visionary industry trends and strategies
  • Disruptive technologies and engineering advancements
  • Emerging business models and their development strategies
  • Cross industry convergence and future implications
  1. 21 Jan 2014  |  Europe

    2011 European Consumers' Desirability and Willingness to Pay for Advanced Driver Assistance and Driving Dynamics Technologies

    Consumers' Willingness to Pay for Driver Warning, Assistance, and Information Systems

    The primary aim of this study is to evaluate European consumer perceptions, understanding, expectations, motivation, and willingness to pay for driver assistance systems and active safety features. Overall, European vehicle owners continue to rank reliability and safety as the most important features when choosing a new car. More than half of vehic...

    $10,000.00