OTT Video and TV Everywhere

The executive brief gives an overview of the latest developments and announcements in the OTT video market in India in the last one year. It recounts interesting trends and market behaviour of all the OTT platforms in the country, including strategic alliances, collaborations and partnerships which have shaped the industry. It gives an outlook of t...

Scope of the Study This research study includes the following segments: Scope: Over-the-top (OTT) video viewing, live streaming, segmented by viewership, business models, smartphone usage, social media interaction Geographic scope: Middle East, Levant, GCC Revenue, subscriber analysis and forecasts, drivers and restraints, and segment-wise analys...

16 Sep 2016  |  South Asia, Middle East & North Africa

Over the Top (OTT) Video Market Update, India, 2016

OTT to Energize the Indian TV Market; Intensify Competition, and Create Strategic Partnerships and Subscription Models

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This research study provides an analysis of the over-the-top (OTT) video consumption in India. It gives an insight into the market scenario and growth prospects of key market participants, new entrants and the impact of telecom services in bringing about a drastic change in the way television is consumed in India. A competitive analysis of the stak...