Industries

The pace of cybersecurity evolution accelerated over the past decade. What was once perceived as a box-ticking exercise became a business enabler. The main driver for this paradigm shift is the massive increase in the number and severity of cyberattacks on organizations, including small and medium-sized businesses. Typically, point cybersecurit...

24 Dec 2021  |  Global  |  Mega Trends

When Blockchain and IoT Work Together: Reappraising the Promises and Pitfalls

Understanding the Convergence and Moving Past the Hype to See Real Value and Growth Opportunities

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This study serves to explain how Blockchain and IoT can work together, what each technology is, how it works, how they integrate together, and example use cases. • Blockchain and IoT represent two collections of technologies with tremendous potential to improve and optimize businesses operations and daily life, but despite the heralding of a ne...

The pandemic has been an essential influence for the increase in digital marketing among B-to-B and B-to-C companies. There has been an explosion in advertising on over-the-top (OTT) channels. Companies are embracing organic social media interactions and focusing on the omnichannel approach to the customer journey. With so many people on digital pl...

2020 created a perfect storm of challenges for the contact center industry. Organizations struggled to deliver on products and services since the COVID-19 pandemic broke out. During this uncertain time, it was even more important to listen and engage with customers and ensure the delivery of continued experiences. To address this, organizations had...

This Frost & Sullivan report analyzes the global secure web gateway (SWG) market. Web-borne threats are second to email as the major threat vector for cyberattacks. It is the hacker’s favorite for command and control. More organizations are conducting business online and web access has become a critical component. There has been a drastic inc...

21 Dec 2021  |  North America  |  Mega Trends

Global Privileged Access Management (PAM) Solutions Growth Opportunities

The Ever-changing Threat Landscape and Expanded Attack Surface Drive the Future Growth Potential of Privileged Access Management Solutions

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Cyberattacks continued to increase in 2020 and will constantly evolve in the future with increasing sophistication and blended techniques. Attacks on privileged accounts are expected to rise, as working from home and hybrid working environments will continue to prevail in the years to come due to the pandemic. The digital transformation journey...

Southeast Asia is an important data center colocation services market in Asia-Pacific. The market will continue growing with the increasing implementation of digital transformation initiatives, favorable government policies, a business-friendly environment, and political stability. Enterprises shifting their focus to disruptive technologies will al...

Ransomware has evolved into a top security concern for organizations, and the escalating number of attacks have validated the harmful impact this type of malware can cause across numerous sectors and industries. Cyber-attacks involving ransomware were originally viewed as a novelty that creative criminals came up with, but this type of malware atta...

The ongoing arms race between cybercriminals and the cybersecurity industry leads security vendors and service providers to develop new solutions and technologies. In recent years, security players have harnessed machine learning, automation, big data, analytics, and other technology innovations to enhance, upgrade or completely reinvent cybersecur...