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  1. 26 Jul 2018  |  North America  |  Customer Research

    Americas Fleet Managers’ Desirability and Willingness to Pay for Fleet Management and Telematics Solutions, 2017

    Understand Consumer Perceptions, Switching Behaviour and Willingness to Pay

    The overall objectives of this study are to investigate typical attitudes towards fleet telematics (fleet management system solutions), understand key features and service expectations; explore perceptions and willingness to pay for fleet telematics services; examine vendor satisfaction and brand perceptions; and look at vendor consideration and se...

    $10,000.00