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26 Jul 2018 | North America | Customer Research
Americas Fleet Managers’ Desirability and Willingness to Pay for Fleet Management and Telematics Solutions, 2017
Understand Consumer Perceptions, Switching Behaviour and Willingness to Pay
The overall objectives of this study are to investigate typical attitudes towards fleet telematics (fleet management system solutions), understand key features and service expectations; explore perceptions and willingness to pay for fleet telematics services; examine vendor satisfaction and brand perceptions; and look at vendor consideration and se...
$10,000.00 -
18 Dec 2015 | North America | Customer Research
2015 US Auto Technicians' ChoiceReplacement Parts
Industry Convergence and Growth in the US Automotive Aftermarket
The objective of this research was to identify trends within the aftermarket market for batteries, tires, motor oils, and brake pads, measure factors driving product selection, identify brand use and preference trends in all categories, and evaluate purchase channel opportunities. The markets for the 4 categories are concentrated among one to three...
$10,000.00
