Automotive

09 Nov 2017  |  North America  |  Market Research

US Advanced Suspension Market, 2017

Despite Offering Superior Comfort, Ride, and Handling, the Demand for Advanced Suspension Will Remain Muted

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Advanced suspension systems were touted to be the next big thing in the automotive industry when they were launched a couple of decades back. However, owing to the high cost of these systems, the penetration of these systems has remained confined to the premium vehicles. Many OEMs have been offering passive suspension systems that offer the benefit...

12 Jul 2017  |  Asia Pacific  |  Market Research

Electric & Hybrid Vehicle Driveline Systems Market in China, Forecast to 2023

Every Third FWD Vehicle Manufactured in China is to be Made by the Volkswagen Group

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As the Chinese government seeks to improve the air quality and make China the global hub for cutting-edge electric vehicle technologies, the government is promoting new energy vehicles (battery and plug-in hybrid vehicles) through regulations and subsidies. In order to avoid penalties and take advantage of the incentives, a growing number of origin...

Piloted driving is rapidly being offered by most OEMs for a particular stretch. All major OEMs have a definite plan to launch an automated vehicle by at least 2025, while trying to differentiate themselves by how the automation is delivered to the customer. Automakers face the inevitable shift from today's brand loyalty into more functional and l...

Vehicle manufacturers are looking at lighting solutions to create an identity for their brands. The LED lighting technology brings more flexibility to design front and rear lighting systems. Demand for these systems is increasing because of the LED solution and the growing awareness among consumers regarding the importance of adaptive lighting solu...

Despite a slow start, electric power steering (EPS) has been successful in North America. Now, OEMs are interested in shifting from electro-hydraulic power steering (EHPS) and hydraulic power steering (HPS) systems to EPS systems, especially to meet consumer demand for enhanced fuel economy, improved safety, and comfort. This study is based on seco...

Original equipment manufacturers (OEMs) across Europe are working towards providing improved safety and comfort to consumers through various technologies. Electric power steering (EPS) has been a success since its introduction in developed markets and is gaining preference in emerging markets. European consumers in higher segments are increasingly ...

Despite being the largest automotive market in the world, the ADAS market is in its nascent stage in China with most major ADAS technologies attracting less than 10% penetration rates in the market. However, the future looks positive with clear market potential with the regional ADAS market expected to grow six fold in revenue by 2020. Vehicle safe...

With increased fuel prices and dynamic consumer needs, the market for all-wheel drive (AWD) systems for passenger vehicles is challenged on various fronts. To counteract market challenges, regional original equipment manufacturers (OEMs) adopt various strategies regarding their driveline portfolios for specific vehicle segments. This research servi...

Vehicle safety and driver comfort attract tremendous interest within the automotive industry, with legislations to touch every aspect of safety from avoiding collisions to pedestrian security. Given that autonomous driving is a real possibility, ADAS is expected to take centre-stage for chassis and safety systems in an automobile. This will channel...