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Business Strategy and Innovation

The foundations of the automotive industry are being shaken as traditional ideas are being re-evaluated. Mainstream automotive companies are being forced to innovate in order to stay relevant through out-of-the-box thinking and thorough market analysis. New companies and solutions are being born, smaller markets are growing and established markets are restructuring to adapt to new strategies.

Frost & Sullivan's Business Strategy and Innovation Program applies expert and critical intelligence to the following four main areas:

  • Innovative and visionary industry trends and strategies
  • Disruptive technologies and engineering advancements
  • Emerging business models and their development strategies
  • Cross industry convergence and future implications
  1. 31 Jan 2022  |  Europe  |  Mega Trends

    Germany Two-wheeler Growth Opportunities

    Transformational Growth of Electric Two-wheelers Will Drive the Expansion of the Aftermarket and the Development of Safety Technologies and Charging Infrastructure

    The study assesses the two-wheeler (2W) market in Germany, comprising both internal combustion engine (ICE) vehicles and electric 2Ws (e2Ws). The study's objective is to examine factors transforming the 2W space and how Germany, as a market, is transitioning towards electric solutions. It incorporates an in-depth country analysis, looking at macro ...

    $2,450.00
  2. 21 Apr 2017  |  Europe  |  Market Research

    BMW M Division—Dedicated Driving Dynamics

    Pushing the Limits of Luxury and Performance for 45 Years

    BMW prides itself in creating best-in-class performance luxury vehicles in terms of driving dynamics. BMW M takes this a step further by providing higher power and torque output powertrains and handling capabilities that enhance overall vehicle performance. The division has 3 distinct strategies to attract new customers; 1. selling M-badged vehicle...

    $1,500.00
  3. 21 Feb 2017  |  Europe  |  Market Research

    Mercedes AMG: 50 years of Driving Performance

    From Engine Manufacturer to Global Luxury Performance Powerhouse in Half a Century

    Mercedes-AMG GmbH (AMG) has shaped its 50 years of motor racing expertise into a successful brand of customized, high-performance road vehicles largely based on the Mercedes-Benz lineup. This market insight examines the company’s history, its evolution into a vehicle designer and manufacturer, and its path forward in the luxury performance space ...

    $1,500.00