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Music in a Digital Age: YouTube Music Key and the Freemium Business Model

Music in a Digital Age: YouTube Music Key and the Freemium Business Model

RELEASE DATE
09-Jan-2015
REGION
Europe
Research Code: 9817-00-D4-00-00
SKU: EM00001-EU-MR_00930
$500.00
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SKU
EM00001-EU-MR_00930
$500.00
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Description

Access to digital media in various formats is possible with unparalleled ease. In the late 1990s, the advent of MP3 music encoding was an advance that heralded the expansion of the digital music market. Piracy, however, has become a constant threat to music revenue, especially after the peer-to-peer movement spawned Napster.

Table of Contents

Music in a Digital Age: YouTube Music Key and the Freemium Business Model

Access to digital media in various formats is possible with unparalleled ease. In the late 1990s, the advent of MP3 music encoding was an advance that heralded the expansion of the digital music market. Piracy, however, has become a constant threat to music revenue, especially after the peer-to-peer movement spawned Napster.
More Information
No Index No
Podcast No
Author Vijay Michalik
Industries Entertainment and Media
WIP Number 9817-00-D4-00-00
Is Prebook No