Description

The sharing economy has long established itself in everyday life. Disruptive digital platform companies such as Uber and AirBnB have emerged. Uber is disrupting taxi companies and traditional car manufacturers such as BMW, and AirBnB is disrupting traditional hotels. These innovators are demonstrating that the value of asset ownership as a competitive differentiator is waning, while decentralised, crowdsourced production and organising are becoming primary sources of value creation.