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Entertainment and Media
The pervasiveness of media in business is a reality today, redefining the way organizations interact and engage with customers in a way not imagined in the previous decade. Business are gaining the ability to enable cross-platform repurposing and monetization of digital content, creating an extended economy based on television, video, advertising, publishing, mobile and the Internet. Innovation in technologies and system integrator partnerships is crucial to expand growth potential globally.
Frost & Sullivan’s Digital Transformation research and consulting programs look at the advent of newer technologies and their impact on organizations, disrupting old processes and enabling a new horizon of opportunities for companies to turn around old, fragmented business segments into a transformed consumer-centric service approach. Our digital media coverage spans all products and services in the content value chain-- from content acquisition to processing, management, delivery, protection, monitoring, analytics and customer experience.
We work closely with the world’s largest media networks, publishers, agencies, service operators, as well as technology providers and start-ups to help them find their footing in this sea of change. Tailored, customized solutions provide clients with the best strategies for growth, supported by the right key data points researched to meet the client’s needs and the specific engagement. Our research spans broadly across the sector and provides deep insights into specific markets in the most significant areas of IT and the digital media industry.
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26 Sep 2018 | South Asia, Middle East & North Africa | Market Research
OTT Video Services Market, MENA, 2017–2022
Market Growing with Rising Connectivity, Strategic Bundling and Influx of Regional Content
The OTT video market in the MENA region is at the cusp of mass adoption owing to the ever-expanding internet connectivity and smartphone usage. The market is still evolving in terms of content offerings and business models as the region hosts a diverse demography. However, the volatile geopolitical situation has dampened socioeconomic progress in t...
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26 Sep 2018 | South Asia, Middle East & North Africa | Market Research
State of the Video Industry, MENA, 2017–2022
OTT Video Market Gaining Traction, While Pay TV Subscriptions Shrink on the Back of Geopolitical Crisis
This study recounts the evolving video industry in MENA with the uptake of online video streaming, rise of HD channels and a sluggish Pay TV market. Media companies are plagued by falling advertising revenues, a rich free-to-air (FTA) offering and the additional pressure to launch OTT services to remain competitive in this environment. Global OTT p...
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05 Jan 2018 | South Asia, Middle East & North Africa | Market Research
Over-the-Top(OTT) Video Executive Brief, Highlights on the Industry, MENA, April–September 2017
An Analysis of the OTT Market Trends, Key Competitors, New Entrants, Latest Technology and Influx of Investment
This executive brief is one of a series that gives a summary of all the latest developments and industry updates from 2017. It includes major OTT platforms, new entrants, latest features unveiled, service expansion, partnerships and collaborations between content owners, producers, telecom operators, smartphone OEMs, distributors, OTT platforms, et...
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04 Jan 2018 | South Asia, Middle East & North Africa | Market Research
Over-the-top (OTT) Video Services Market, India, 2017–2022
Competition Intensifies on the Back of Content Strategies to Tap into $3 Billion Market Potential
The OTT video market in India is gradually becoming a mainstream entertainment destination in the midst of growing Internet users. With the rapid commoditization of data and the ongoing price wars, online video streaming is a more feasible option today than ever before. This has led to the influx of many global, local, and independent platforms in ...
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22 Sep 2016 | South Asia, Middle East & North Africa | Market Research
Analysis of the Broadcast Video Content Marketplace in MENA
Fragmented Demography and Millennial Population Present Vibrant Opportunities for Media Companies
The broadcast video content marketplace in MENA is undergoing a transition in delivery technologies and platforms lately. With revenues from advertisements almost stagnant from free to air channels, broadcasters and content producers are adopting Pay TV platform for content monetization. Though Middle East and North Africa are considered as a singl...
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16 Sep 2016 | South Asia, Middle East & North Africa | Market Research
Over the Top (OTT) Video Market Update, India, 2016
OTT to Energize the Indian TV Market; Intensify Competition, and Create Strategic Partnerships and Subscription Models
This research study provides an analysis of the over-the-top (OTT) video consumption in India. It gives an insight into the market scenario and growth prospects of key market participants, new entrants and the impact of telecom services in bringing about a drastic change in the way television is consumed in India. A competitive analysis of the stak...
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13 Sep 2016 | South Asia, Middle East & North Africa | Market Research
MENA Broadcast Industry—Technology Trends
The MENA broadcast market is undergoing transformation to suit the evolving social, political and economic trends. Adoption of HD/UHD, OTT video services, advanced transcoding, digitisation of workflow and adoption of IP for production are the major trends that are shaping the broadcast industry worldwide and also MENA to some extent. Though there ...
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12 Sep 2016 | South Asia, Middle East & North Africa | Market Research
Regulations for the Indian Broadcasting Industry
Guidelines and Regulations regarding FDI and DAS Critical for the Growth of Television Services in India
The TV broadcast industry has evolved significantly over the last decade characterized by growing business models, increased competition, changing regulations, and above all a significant shift in consumer preferences. The TV industry in India is also undergoing a lot of changes as a result of digitization mandates. Low entry barriers and an ease...
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15 Feb 2016 | South Asia, Middle East & North Africa | Market Research
Over the Top (OTT) Video Market in India, 2015
Competitive Intensity Escalates in High Growth Market, User Experience and Variety of Content is Key to Success
Special Price: $750 (Limited Period Only)\ \ India is an attractive market for multiscreen video consumption, which has led to emergence of numerous OTT service providers in the past two years: broadcasters, portals, start-ups, and more recently, international video aggregators such as Netflix. According to Frost & Sullivan, there are about 66 m...
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